When it comes to understanding “the Business end” of a Bodyshop and it’s overall profitability, only those who understand it in great depth can make it look truly easy and Jeff Smith is definitely one of those people. I recommend that you do one of his training courses, as many Akzo Nobel customers have been doing for over ten years, and you will understand ‘less is more’, less clutter, more learning! His approach, which is truly focused on commercial gain in the workplace, has now taken a small dedicated number of Akzo customers to formal qualifications.
For me personally, it has been a real pleasure to witness his unique style and development of these groundbreakers, as they go from strength to strength, bringing clarity to their businesses and their own aspirations.
So to anyone with any doubts, buy the book, do the training and if you need a reference, ask any of Akzo Nobel’s customers who have walked Jeff’s clear straight pathway and you will get a resounding ‘Yes, just do it!’
Services Manager Akzo
Nobel Coatings Ltd UK.